Programme day 1 (Monday)
Introduction:
- What is strategic relationship management?
- What are good examples of professional relationship management?
Workshop ‘relationship management strategy development and the management of relationships’:
- Developing a relationship management strategy.
- Identifying the stakeholders.
- Calculating the (economic) value of relations; the Return-on-Relationship.
- The complexity of the management of relations.
- Big data and relationship management.
- Relationship performance management.
Relationship management in practice:
- What are good examples of professional relationship management?
- Developing networking skills.
- Organising measurable effective network meetings.
Programme day 2 (Tuesday)
Masterclass ‘the importance of professional relationship management’:
- What are relations, what are networks?
- Why are relations and networks essential to (business) success?
- Relational leadership.
- Developing a network vision.
Workshop ‘relationship management strategy development and the management of relationships’ (continue).
Relationship management in practice (continue).
Programme day 3 (Wednesday)
Masterclass ‘the importance of professional relationship management’ (continue).
Workshop ‘relationship management strategy development and the management of relationships’ (continue).
Relationship management in practice (continue).
Programme day 4 (Thursday)
Masterclass ‘the importance of professional relationship management’ (continue).
Workshop ‘the management of relationships’:
- Internal responsibility for and implementation of relationship management.
- The transition to a modern network organisation.
- Developing networking competencies.
Relationship management in practice (continue).
Programme day 5 (Friday)
Masterclass ‘the importance of professional relationship management’ (continue).
Workshop ‘the management of relationships’ (continue).
End of day 5: diploma award ceremony
Keep on reading: practical information
This post is also available in: Dutch
